
ABOUT US
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The Inspiration
Forrest Liu's journey is both inspiring and transformative. From a place of personal struggle with depression, he found solace and healing in the outdoors, ultimately discovering a passion for climbing and adventure. His path not only led him to recovery but also fueled a deep desire to help others overcome similar challenges.
After taking time off from university in 2007, Forrest traveled extensively across southern China, immersing himself in nature, climbing hundreds of routes, and spending time in the wilderness. This "gap year" became a pivotal period where he healed both mentally and physically, reconnecting with his inner self and, as he put it, uncovering his "outdoor genes."
With this newfound understanding, Forrest went on to create Base Camp Adventure and Northeast Climb, two initiatives designed to help others rediscover themselves through climbing and outdoor adventures. Over the next 15 years, he honed his expertise in the climbing and outdoor industries, working tirelessly to make these activities more accessible to people from all walks of life.
In 2022, Forrest and his best friend Ryan took their passion to the next level by founding Outdoor Genes in the United States. At Outdoor Genes, the philosophy is clear: everyone has "outdoor genes" within them, and it's a matter of unlocking this potential through the right experiences, tools, and mindset.
Outdoor Genes focuses on designing, testing, and producing innovative climbing and outdoor equipment with new materials, designs, and technologies—all crafted with families in mind. The goal is simple but powerful: to help people—whether individuals or entire families—enjoy the outdoors safely, happily, and sustainably.
Through his journey, Forrest has not only healed but has also created a brand and community that encourages people to explore their own outdoor potential. The ethos of Outdoor Genes is about empowerment, wellness, and connection with nature—a message that resonates deeply in a world where many seek balance and meaning in the midst of busy, sometimes overwhelming lives.
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Our Story
Forrest Liu’s contributions to the climbing world have been nothing short of transformative, leaving an indelible mark on the global climbing community, particularly in China. His passion for climbing, paired with his expertise, has driven him to become a trailblazer and a mentor to countless athletes, coaches, and climbing enthusiasts around the world. Here are some of the key highlights of Forrest’s impact:
Transforming Climbing Coaching in China and Globally
As China’s first elite climbing coach, Forrest has directly influenced the development of the sport within the country. His training programs have helped elevate China’s climbing capabilities on the global stage, with many of his former students going on to achieve remarkable success.
Forrest’s impact on coaching also extends beyond China, as he has worked with climbing teams in India and other international groups. His deep understanding of the sport, combined with his focus on developing innovative training tools and recovery equipment, has made him a sought-after coach and mentor in the climbing community.
Outdoor Genes: A New Chapter
After decades of impacting the climbing world through coaching, judging, and organizing events, Forrest took his passion to new heights by founding Outdoor Genes in 2022, following his move to Colorado—one of the world’s most iconic climbing regions. Together with his best friend Ryan, Forrest launched Outdoor Genes with the mission to provide climbers and outdoor enthusiasts with high-quality gear designed for both performance and durability.
Outdoor Genes quickly gained a reputation for producing cutting-edge training and recovery equipment that supports climbers’ physical development and safety. With over 20 years of expertise, Forrest and Ryan have created a brand that continues to serve climbers of all levels, furthering their commitment to fostering a safe, sustainable, and enjoyable outdoor experience for the climbing community.
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Our Vision
To be the best climbing brand for youth and families.
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Our Mission
Discover everyone's OUTDOOR GENES Help people enjoy climbing
Safe and Happy.
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Our Value
Tolerance
Acceptance
Change
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Our Products
New Design
New Material
New Technology